Hi, I'm Marta, a Senior Creative Technologist based in London.
I bring concepts and ideas to life using different technologies, recently focusing on how generative AI models can improve our daily experiences.
I have worked at Google ATAP exploring futures for interactive spaces, at Google Creative Lab, and IDEO.
I bring concepts and ideas to life using different technologies, recently focusing on how generative AI models can improve our daily experiences.
I have worked at Google ATAP exploring futures for interactive spaces, at Google Creative Lab, and IDEO.
I research and develop solutions for our social context.
I collaborated with NEEEU building an app for teenagers to fight political manipulation in social media. During the pandemic, I developed tools for creating shared remote experiences, or digital museum guides.
I collaborated with NEEEU building an app for teenagers to fight political manipulation in social media. During the pandemic, I developed tools for creating shared remote experiences, or digital museum guides.
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Strange Garden
Concept, design and development of Strange Garden, a collaborative collage generator that went from 10 to 10k users in a month.
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Your Data Mirror
Prototyping of first stages and tech setup of the experience. This experience uses Instagram, AI and Interactive Storytelling to fight political manipulation.
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Neue Nationalgalerie Elements
The Neue Nationalgalerie, an icon of Western modernism, was renovated from 2015–2020 with great effort in keeping with its status as a listed building. Explore Ludwig Mies van der Rohe's architecture through its “elements”.
Before Google, I was at IDEO London and Chicago for 2,5 years.
In my time there, I worked in several industries including healthcare, mobility or retail, with companies like Ford or Ascencia.
Most of the work is confidential, but this is a public project I've worked on.
In my time there, I worked in several industries including healthcare, mobility or retail, with companies like Ford or Ascencia.
Most of the work is confidential, but this is a public project I've worked on.
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A holistic human centered approach to managing diabetes care
Research, design and development of Abound, a service for diabetes care.
Before IDEO, I worked on these projects at Waltz Binaire, a digital art studio in Berlin.
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These are some other projects I've worked on to explore technology for different uses
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AR Dance Party
Prototype for AR dance party. Improvements in 3D scanning, model rigging and the lack of opportunities to gather and dance together, I built this prototype of an AR app, where we could create a real size 3D dancefloor with our colleagues.
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Cloud Pareidolias
A provocation to automate leisure. Would it be possible to make "relaxing" more efficient? Cloud pareidolias consists on a robot looking at the sky looking for shapes, when it finds something interesting, it pings me to go out and look up.